Focusonics® Model A - BLACK

Focusonics® Model A - BLACK

Focusonics® Model A is a directional speaker that focuses and constrains sound to a narrow beam that can reach tens of meters away from the speaker. In the beam the listener is immersed in music or speech while just steps away no sound can be heard. The Focusonics® speaker in the sound world is much like a laser in the light world.

The Focusonics® speaker is ideal where sound reproduction needs to be localized to a certain area while quiet is maintained elsewhere. Model A is suited for operation over larger distances, typically 3-15 metres, than model B. In addition, it is a more powerful version than model B resulting in larger volume of reproduced sound. Therefore, it is ideal for attracting peoples’ attention from the distance in innovative marketing solutions, targeted public address systems or large venues such as tradeshows and exhibitions. For shorter distance operation, for example, when the speaker is installed in the ceiling above the person’s head model B is a more suitable alternative.

If the sound beam of the Focusonics® speaker is directed to a surface, such as an LCD display, the sound will seem to emanate from the display itself rather than the speaker. This feature can be used to create virtual sound effects, for example creating an illusion of the presence of birds in office spaces by playing bird songs and allowing the sound beam to reflect from various surfaces.

How Focusonics® directional speakers work?

Focusonics® speakers generate directional audio in an accurate, fixed shape and direction with a precision similar to that of light. The audio is delivered to the targeted area with clarity and crucially does not add to any increase in ambient noise within nearby surroundings.

The directional sound speakers work in a completely different way to conventional loudspeakers.  Focusonics® directional speakers generate ultrasound waves (high-frequency sound) modulated with audio signal and as the waves pass through air they demodulate and sound can be heard. Ultrasonic waves possess a shorter wavelength, resulting in a small divergence of a sound beam.

Use cases for directional sound speakers?

The Focusonics® directional sound speaker is ideal for situations where sound reproduction needs to be localized to a certain area while quiet is maintained elsewhere.

This technology is particularly relevant for applications around visitor attraction and in public places where there is the requirement for sound to be directed or contained. Prime examples include promotions in retail showrooms or exhibitions, displays in art galleries or museums or even targeted public address and warning systems.

A source for sound and multimedia innovation

The speaker can also be used to produce "virtual source" effects. If the directional speaker is directed towards a surface, for instance, an LCD display, the sound beam will reflect from it and the sound will appear to emanate from the display itself rather than the speaker.